Capture everything in one place
Bring connected website, email and WhatsApp enquiries into one clear view.
AI-POWERED BUSINESS AUTOMATION FOR UK SMEs
One enquiry sets off
a lot of small ripples.
RouteRipple watches every enquiry that reaches your business and keeps it moving — from the first message to the booked job — without someone having to remember to chase it.
Website
Email
WhatsApp
Phone / call
Social media
Instant reply
Qualified lead
Quote & follow-up
Booking
CRM updated
Respond fasterReduce repetitive adminRecover missed opportunitiesWorks with your existing tools
A LITTLE LESS CHASING. A LOT MORE MOVING.
How RouteRipple helps your business
Start with the work that takes up your day. Build the right automation around it.
Understand what’s actually being asked
Pick out the details that matter, from dates and requirements to the next question.
Respond while you’re busy
Give customers a helpful first reply through an AI assistant or automated response.
Chase what’s gone quiet
Follow up unanswered quotes and enquiries at the times you agree.
Handle the routine
Keep bookings, reminders and connected business records moving automatically.
Show what’s slipping
See enquiries, outstanding quotes and the opportunities that need your attention.
BUSINESS KEEPS COMING
Enquiries don’t wait
for you to be free.
You’re on a job, in a meeting or with a customer. Enquiries come in, but replies get delayed. Quotes are sent, then forgotten. Interested customers go elsewhere.
RouteRipple keeps your enquiries moving — so you can focus on doing the work you’re good at.
- 01Enquiry comes in
at 6pm - 02AI replies and
captures details - 03Follow-ups happen
automatically
RouteRippleAUTOMATE · CONNECT · GROWIllustrative demoYour business, at a glance
Last 30 daysNew enquiries24In one place
Hot leads8Ready for attention
Revenue recovered£4,280Example outcome
Recent opportunities
Wedding marquee hireQuote followed up£2,450
CCTV system upgradeSurvey requested£1,890
Annual service renewalReminder scheduled£680
✦ AI INSIGHT
3 quotes worth £5,020 haven’t been followed up in 5+ days.
Example figures and interface — not live customer results.
HOW IT WORKS
From the first message to the next right step.
Your website, email, WhatsApp, forms and CRM. Connected around your business.
Get the whole picture.
Read the enquiry and capture the customer’s needs, dates and missing details.
Know what comes next.
Use your agreed business rules to choose a reply, a follow-up or a handover to your team.
Keep things moving.
Send the message, prepare the quote or update a connected record. Track the outcome.
More opportunities. Less admin. Faster response.
AN EXAMPLE IN ACTION
A marquee enquiry.
A smoother journey.
A customer needs a marquee for a wedding. Here’s how an agreed event-hire automation could help.
Illustrative journey. Availability, pricing and approvals depend on your setup.- Capture & understand
Collect the event date, location, guest count and equipment requirements.
- Acknowledge & qualify
Reply to the customer, ask for missing details and send your team a clear opportunity.
- Prepare & send the quote
Use agreed pricing and confirmed availability, with approval where needed.
- Follow up
Send a helpful reminder if the quote goes quiet.
- Record the booking
Update the outcome when the customer confirms, and trigger agreed next steps.
BUILT AROUND YOUR BUSINESS
For UK small businesses with a lot going on.
Event & equipment hire
From availability questions to quotes, follow-ups and bookings.
Trades & installers
Capture job details and keep estimates and appointments moving.
Security & technology
Connect sales enquiries, survey requests, support and renewals.
Automotive
Keep service enquiries, bookings and customer reminders on track.
Working in another industry? If you receive enquiries and spend time chasing admin, let’s talk.
YOUR TOOLS, WORKING TOGETHER
Keep the tools you already use.
We’ll check what can connect to your existing systems and agree the scope before setup. Available actions depend on your tools, permissions and selected package.
- Microsoft 365
- Google Workspace
- CRM
- Calendars
- Payments
- APIs
WHY ROUTERIPPLE
More time for your business.
People still in control.
We’re building RouteRipple for UK small businesses that want practical help with enquiries and everyday admin.
Start with one useful process. Agree what can happen automatically and what needs your approval. Build from there as your needs grow.
Clear rules. Helpful AI. A person when it matters.
LET’S MAKE IT PRACTICAL
Ready to see how RouteRipple can work for you?
Tell us about your business. We’ll show you a tailored example of how enquiries, follow-ups or admin could work better.
- No obligation
- Examples for your industry
- A clear starting point
Prefer to email?
hello@routeripple.co.uk